When you have your own business channel on YouTube – something we’d advise to all our clients seeking to broaden their marketing efforts – it’s so important to have an impactful channel trailer. After all, there is no substitute for a good, stylish first impression.
Automatically playing to unsubscribed viewers when they visit your channel, the channel trailer gets across your brand in a very concise way and helps persuade them to subscribe.
Our channel trailer, titled ‘Join the Creative Revolution’, was designed to encourage visitors to do just that; to subscribe to the Koobr channel and discover more about what we do and who we are. This was done via stylised messaging – visually crafted especially for this video – based around our brand identity.